NFP Announces Joint Venture with Fieldtech, a Digital Life and Individual Disability Insurance Platform Designed to Transform Institutional and Career Agency Systems

Company’s industry expertise, commitment to innovation and capital investment will accelerate growth of a platform built to increase sales, enhance client service and supercharge collaboration

November 18, 2022


NEW YORK – November 18, 2022NFP, a leading property and casualty broker, benefits consultant, wealth manager and retirement advisor, today announced a joint venture with Fieldtech, LLC (Fieldtech), a digital life and individual disability insurance platform that delivers the first cloud-based operating system for institutional and career agency distribution channels. The platform features an operating system (OS) that provides standardization of workflows and data science capabilities for the benefit of all parties involved in life and individual disability insurance transactions.

“Our joint venture with Fieldtech reflects our commitment to innovations that enhance both the distribution of insurance products and the experience for clients and industry professionals,” said Mike Goldman, president and COO of NFP. “With our collective expertise, including our insight on where improvements are needed most, we are helping to empower institutional and career agency stakeholders to modernize the way life insurance products are bought and sold.”

To reshape the captive agent of the future in a way that better aligns with the dynamic needs of life insurance buyers and the experience clients want, Fieldtech OS offers:

  • Streamlined collaboration and automated workflows to allow advisors to focus on client service while enabling leading back-office support
  • Automated processes with licensing and compliance built into workflows to supercharge client service and case management teams
  • Robust business intelligence and reporting tools to help agency leadership gain key insight into business, make informed decisions, and mentor producers through complex cases

“Leadership is about never settling for the status quo, and this joint venture with Fieldtech is another component of our continuous efforts to transform the insurance industry,” said Mike James, NFP’s chief sales officer. “Our deep footprint, expertise and relationships strengthen our shared vision for growing Fieldtech’s impact for institutional and career agency systems and the clients they serve.”

The company was co-founded by Kristi Vassak, a partner at Lenox Advisors, an NFP company, and a leader in their platform transformation efforts, and Jake Liberman, most recently Entrepreneur in Residence at RGAx, the innovation unit of Reinsurance Group of America, one of the country’s largest reinsurers of life and health products. The duo is actively growing their team of ten, with plans to double headcount in the next 12 months.

“This joint venture with Fieldtech will help advance our leadership position in the life insurance industry,” said Greg Large, president and chief operating officer of Lenox Advisors. “Through collaboration and a shared commitment to continuous improvement, we will work to drive the transformation of our industry.”

Fieldtech currently operates in New York, California and Illinois, with plans to expand to Arizona, Georgia and Texas over the next 12 months.

To learn more about Fieldtech, visit

About NFP

NFP is a leading property and casualty broker, benefits consultant, wealth manager, and retirement plan advisor that provides solutions enabling client success through the expertise of over 7,000 global employees, investments in innovative technologies, and enduring relationships with highly rated insurers, vendors and financial institutions. NFP is the 9th best place to work for large employers in insurance, 7th largest privately owned broker, 5th largest benefits broker by global revenue and 13th largest broker of US business (all rankings according to Business Insurance).

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